Prime Meats

Introduction

Prime Meats is a family-owned private meat packaging and distribution company based in Duluth, Georgia. They serve restaurants, butcher shops, and grocery stores in the southeast of USA since 1992.

During my time at Xplaye, the UI design and front-end development of this project was on my charge, successfully executing the client's needs.

Purpose

Prime Meats wanted to give to their new website a institutional, serious and formal style, serving as a complement to their only website for sales at the moment.

The objective of this project was to form a bridge between the company and their clients, through a visual style that perfectly represent their brand.

Attributes

Custom iconography

Includes icons that represent the qualities and types of their products, as well as their values and purposes as a company; all of them with a linear style based on the branding.

Interactive design

Were implemented sections where the user could interact with the elements in the content, bringing an extra to the experience and capturing more the attention of the user.

Products template

Custom template to represent the client's products in a list with their respective images, used for every type of product available in a consistent manner.

Results